The Art of Persuasive Selling is the perfect answer for people who are uncomfortable with the whole concept of selling. It is designed to change your mindset about ‘sales’ and walk you through the 9 keys to using a customer-focused selling approach. With this new mindset towards selling, you will discover that it’s a natural process to persuade customers to buy your products or services. No tricks or deception involved, ever!
Included in the main guide:
- Introduction
- Introduction to the Modern-Day Marketer
- Expertise – The First Key to Successful Selling
- How to Put Yourself in Your Customers’ Shoes
- Good Selling Is about Demonstrating and Educating
- Great Sales Copy without the Hype
- Storytelling in Marketing – How to Tell Your Story
- Social Proof – Why It Works and How to Use It
- Freebies and Giveaways – The Power of a Gift
- Triggering More Sales with Scarcity
- Repetition and Marketing – Why It Works
- Conclusion
Includes:
The main guide
10 Ideas for Freebies and Giveaways
10 Point Sales Letter Checklist
Persuasive Selling Course Workbook
Worksheet for Writing Your Story
