The December 2024 IM Newsletter is now available for your enjoyment.
Inside, among other features, is an excerpt from an audio interview with a successful marketer. The full audio is also available.
In this issue:
- Marketing 101: dumbing it down vs. simplifying it up
- Why business expansion is getting tougher (and what I’m doing about it)
- Beyond demographics: how technographics can boost engagement and loyalty
- TikTok may enable creators to build AI bots in their likeness
- Claude AI: the best AI for persuasive copy?
- How to build your own AI search engine (and leave Google in the dust)
- John Assaraf interview
- The throwback strategy: turning yesterday’s emotions into today’s sales
- How to unlock unlimited ideas: boost engagement and skyrocket sales with this game-changer
- Secret fortune: why smart marketers are obsessing over reviews
- Life after cookie death: the smart marketer’s survival guide
- Million dollar business ideas for 2025: 51 huge opportunities you do NOT want to miss (part 1)
- and more!