Mastermind programs offer a small, close knit community of like-minded people to help you grow your business and reach success. Being in a mastermind is great, but imagine the possibilities if you ran one!
Creating and running a profitable mastermind program allows you to be looked at as the influencer and leader, and earn yourself a pretty good payday! Now, imagine if you could coach others to create their own mastermind program. That’s even better!
The Step-by-Step Planner Covers:
- Step 1: 6 Questions to Help You Design an Electrifying Mastermind
If you want your mastermind program to be successful right from the start, answer these six questions honestly and in-depth. The more planning you put into this process, the more value your potential members will see and they will clamor to join.- Exercise: Brainstorm answers to these 6 questions to help design your Mastermind program.
- Step 2: The Best Way to Choose a Topic Your Tribe Cannot Resist
Choosing a topic for your Mastermind isn’t just a matter of pulling a topic out of your head that you love or know like the back of your hand. Your passion project may not appeal to many people, so you need to think strategically.- Exercise: Brainstorm ways to choose your Mastermind topic.
- Step 3: How to Position Your Pricing For an Easy Yes!
Setting up pricing on products, programs, and coaching packages can be tricky. You don’t want to undersell your value simply to attract more customers but you don’t want to overprice your offerings either and turn people off. It’s a real struggle but it’s not impossible to overcome.- Exercise: Strategize your price point for your mastermind program.
- Step 4: How to Screen Participants for a 100% Perfect Fit
The success of any mastermind program is how well the group is organized and how much each member participates. There’s nothing worse than a group leader who is late to meetings or whose participants would rather catch the meeting replay on video than attend live.- Exercise: Write out your qualifying questions to ask each potential mastermind candidate.
- Step 5: The Secret to a Successful Mastermind? A Rock-Solid Plan
When you don’t plan – or fail to write down that plan – you will most likely forget important things that need to happen in your Mastermind planning or in the actual meetings themselves.- Exercise: Strategize your meeting flow and how you will accommodate hearing from all your members.
- Step 6: 5 Online Components Every Mastermind Group Needs
Just as with any new product or service, you’ll need to promote your Mastermind and have some common components in place to help attract people to your application as well as answer questions for prospects.- Exercise: Create each of these components. Use strong action words, your branding elements, and photos of yourself.
- Step 7: Marketing Tactics That Will Get You a Mile-Long Waiting List!
Just as with any other program, a consistent marketing strategy will create buzz for your new Mastermind as well as attract prospects. Consistency is key when promoting online, so formulate a social media strategy and other media opportunities to spread the word.- Exercise: Choose your enrollment option and then plan your Mastermind marketing strategy.
- Step 8: Why It’s Critical to Collect Feedback and Revise
Even the best laid plans have room for improvement. You may discover this need for improvement while your Mastermind is in progress or you may hear grumblings from members after it ends. Either way, look forward to receiving constructive criticism because it’s a way for you to improve the program in the future to become bigger and better.- Exercise: Write out an exit survey for members to leave feedback after the mastermind program ends.
